Songfluencer’s and Promoting on TikTOkThe influence of TikTok on culture today is unyielding. Unknown artists like Fousheé, whose name started popping up after her song “Sleepy…Feb 10, 2021Feb 10, 2021
How to Promote Yourself via SoundCloudThe most important aspect of marketing yourself as an artist is knowing your audience and how that community listens to music. If…Jan 11, 2021Jan 11, 2021
Why Investing in Digital Marketing is Essential to Promoting Your MusicA strategic digital marketing rollout can make any artist or company reach beyond their expectations. Marketing is worth the investment…Jan 6, 2021Jan 6, 2021
Managers & When to Get OneThere are numerous tasks when keeping up correctly with an artist and their career. From Connections to appearance to analytics and even…Dec 15, 2020Dec 15, 2020
7 Tips For A Lasting Music CareerBecoming a real entity in the Music industry more often than not, can be extremely overwhelming. There are so many artists trying to break…Dec 2, 2020Dec 2, 2020
Fear & MusicThere are so many things that could deter one from putting the proper energy and time into launching their music career. Almost all can be…Nov 17, 2020Nov 17, 2020
How Protest Concerts Shape The Music Industry & History Over TimeBelieve it or not, music and politics seem to go hand in hand from the many protest concerts over time. Just this past year Walk The Moon…Nov 15, 2020Nov 15, 2020
Using AI To Optimize The Entertainment IndustryArtificial Intelligence (AI) has become a game changer when it comes to the music industry. AI can be used to optimize music streaming…Nov 10, 2020Nov 10, 2020
How to Take Advantage of Spotify’s New Audio ExperienceAs an artist or music marketer, exposure and connection are the ingredients to a committed and broad fan base. Music marketers and…Nov 2, 2020Nov 2, 2020
Make Your Album Release InteractiveA break-out hit record is the goal of every artist and their marketing team. Before the global pandemic, this was already hard enough…Oct 23, 2020Oct 23, 2020
Political Activism Campaigns By Artists Help Raise Funds Through Music While Raising AwarenessThe 2020 Presidential Elections are right around the corner this coming November. The music industry is filled with artists that use their…Sep 23, 2020Sep 23, 2020
Music Industry Veteran And Co-Founder Of L1NEUP DIGITAL Shares His Experiences In The BusinessPaul Peck is the Co-Founder of Okeechobee Music Festival, having served as Chief Creative Officer and Head of Programming. A Music…Sep 19, 2020Sep 19, 2020
Spotify Confirmed Virtual Events Listing FeatureEarlier today, Spotify released a confirming their newest feature — “all Spotify listeners will be able to find virtual events listings on…Sep 15, 2020Sep 15, 2020
Is Spotify tapping into Virtual Events?We’ve covered Twitch’s domination over online streaming platforms, whether it’s gaming or music, they’ve been on an upward trend ever…Sep 14, 2020Sep 14, 2020
Top Music Analytics Tools: Unlock the Power of Big Data for Market IntelligenceSalient market intelligence improves the decision making strategies of a marketer, as well as providing deeper insight of their market As…Sep 12, 2020Sep 12, 2020
Traditional Event Promotion Lifecycle — Brought OnlineWhether you’re gearing up for a virtual show or planning for a 2021 IRL show, the event promotion lifecycle is pretty similar. One of the…Sep 9, 2020Sep 9, 2020
Taking a clothing brand from B2B to DTC during the pandemicL1NEUP DIGITAL was created due to the lack of digital marketing agencies with deep-rooted knowledge in the touring, music, and festival…Sep 4, 2020Sep 4, 2020
What’s the Best Smart Link Tool for Promoting Your Music Effectively?A Smart Link is essential to the success of your music, it is also known as landing or pivot page. The purpose of Smart Link is to point a…Sep 4, 2020Sep 4, 2020
Why adding an animator to your team adds value2020 has put a stop to the live entertainment business, leaving artists with a gap in content. The absence of live performances has also…Aug 29, 2020Aug 29, 2020
An Executive Review On How You Can Capitalize Off The Music Industry’s Rapid Transition To VirtualThe pandemic has opened many new opportunities for artists to find new sources of income. From e-commerce to live-streaming, there has…Aug 26, 2020Aug 26, 2020